Everyday things I notice walking around the UK.

Small, ordinary design choices hiding in plain sight on the high street.

A bus stop that doesn't ask you to know which way is north.

Every bus journey opens with a small navigation problem: two stops, one on each side of the road, and you have to pick the right one. Guess wrong and you watch your bus leave from across four lanes.

But the part that stayed with me was that the London bus system never asks you to work out the direction.

Each stop carries a letter, and the two facing each other across a road are never the same one. Your app tells you to board at Stop B, so you just find the flag that says B. No compass, no north, no guessing which way the bus goes. You match a letter to a letter.

One letter settled which side, without ever asking you to find your bearings.

Beautifying construction sites: A look at Nike London

A construction site is usually impossible to miss. Dust, machinery, blocked pathways, the whole visual language of something unfinished. But walking past the Nike store on Oxford Street, I heard the drilling and hammering and saw none of it.

The building was wrapped in a full-height illustrated facade, a line drawing of the finished storefront, clean and elegant, while the store stayed open and accessible underneath. The wrap wasn't hiding the construction. It was redirecting attention. The disruption was happening in plain hearing, but the visual had already moved past it. You could see what was coming, and that made the in-between feel like progress instead of mess.

Most products apologise for their in-between states: loading screens, half-built features, transitional UIs. This one designed the in-between with the same care as the finished thing.

The beer level is the entire UI

At the Christmas market in Manchester, the beer comes in a paper cup. Paper, because plastic at an outdoor event is a waste problem you can see from across the field. But paper is opaque, and that's a problem of its own. During the rush, with a line backing up, neither the person pouring nor the person drinking can tell how full the cup is.

So they cut one small window into the side. A single transparent strip, just tall enough to show the beer line and the foam sitting on top. Everything else stays paper. The bartender pours to level at a glance, the customer sees exactly what they're holding, and the cup is still almost entirely compostable. The plastic earns its place by doing one job, in one spot, and nowhere else.

One window settled the bartender, the customer, and the bin at once.

The one that got away (or rather, didn't)

Outside my building one night I found a single bicycle wheel locked to the rack. Just the wheel. No frame, no seat, no handlebars, no second wheel. Whoever owned it had done everything right: good lock, solid stand, threaded carefully through the spokes. They had secured, with great diligence, the one part the thief was happy to leave behind.

This is the quiet comedy of bike security. You can lock the frame and lose a wheel. Lock a wheel and lose the frame. Lock both to a stand that turns out to be loose, and lose the whole lot, stand included. The lock only ever protects whatever it's wrapped around. The thief gets a vote on the rest.

Which leaves the committed cyclist a stranger defence than any lock: keep the bike sadder to steal than the one parked next to it. Lol.

Who actually runs this house

A doormat is the friendliest thing at a front door. You wipe your feet, read a word, go in. So it's the last place you'd expect to be told where you stand. The mat at this door does exactly that, and it does it before you've knocked.

Every line is in the dog's voice. Benji. This is my home, not yours. The owner never tells you anything; the dog does, and he's clearly joking, so the warning arrives without a warning's edge. By the time you've smiled at "if you don't like pet hair, keep your distance," you've taken in that there's a dog, that there will be hair, and that he outranks you.

One mat welcomed you, warned you, and set the pecking order, before the door even opened.

HELLO

Looking for my next long-term role in AI-native insurtech, fintech, or an AI lab. Based in the UK with full working rights.

© Designed by Althea

HELLO

Looking for my next long-term role in AI-native insurtech, fintech, or an AI lab. Based in the UK with full working rights.

© Designed by Althea

HELLO

Looking for my next long-term role in AI-native insurtech, fintech, or an AI lab. Based in the UK with full working rights.

© Designed by Althea